A24 “leaked” a Zoom meeting with Timothée Chalamet.
It was a brilliant satirical piece of promo art, for the new movie “Marty Supreme,” uploaded to YouTube and simply titled: Timothee_Chalamet_internal_brand_marketing_meeting_MartySupreme_11.08.2025.mp4
It’s a satire on marketing (think Spinal Tap style) that leaves you wondering if you were really supposed to see that. At 18 minutes long, it’s well worth the time suck if you’re in marketing or even marketing-adjacent.
Whoever came up with this struck right to the heart of dysfunctional marketing efforts, which is why it’s both funny and clever. But I’ll let you break it down for yourself.
“Fruitionizing” is Timothée’s word. I won’t spoil the reveal, but it’s introduced early in the video. It’s a strong contender for my 2026 “Word of the Year.” May marinate on it a bit.
I wish I were this funny. I’m just not. But I laughed my butt off.
“If somebody loses an arm physically but regains that arm intellectually, I’m all for that…”
Here’s to regaining all the arms in 2026. #enjoy
#fruitionizing #iykyk
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